Launch the future of optometry
Join us in congratulating the three winners of the inaugural 2022 Optometry Innovation Awards! Watch the 2022 awards ceremony here.
FIRST PLACE
Janelle Davison, OD
Paradeyem Optical Software
Paradeyem was developed to resolve the threats to the private practitioner: revenue loss, efficiency loss, calculation errors, lack of transparency, and turnover.

SECOND PLACE
Elise Brisco, OD, FAAO, FCOVD
NearSight
We combined the most valuable real estate with the power of reading glasses to create a Vision Enhancing Phone Case that allows you to see on and off the phone without having to search for readers.

THIRD PLACE
Janice Luk, OD
Eyethos
Eyethos’ mission is to create a product that educates and brings awareness to how eye beauty trends can affect ocular health, starting with a cleanser for eyelashes.

Goals of the program
Increase the volume of optometrists pursuing innovative and entrepreneurial ideas within optometry.
Improve the quality of innovative ideas from optometrists.
Provide education, resources, and connections that help optometrists bring innovative ideas into mainstream production.
Accelerate discovery
Innovation (noun): a feasible relevant offering such as a product, service, process, or experience with a viable business model that is perceived as new and is adopted by customers.
What your peers think about innovation
Eyes On Eyecare surveyed 421 optometrists and students in Q1 2022 and uncovered the following data points:
How important do you believe innovation is for patient care?
(1-10 scale)
How important do you believe innovation is for the future of the optometric profession? (1-10 scale)
cost
fear
The top 3 obstacles that
block innovation.
Categories of innovation ODs believe are most important to eyecare now.
Take a deeper dive
into the data
Thinking of submitting next year? Get a head start on your research by downloading the Optometry Innovation Report. Discover insights from your peers on the state of innovation in optometry + get tips from eyecare entrepreneurs like Stephanie Woo, OD on launching an optometric business.

Entering to win
The step-by-step process
Take a look at the process for entering so you can be ready when the 2023 submission window opens.
Dream big
Applicants must have an idea that falls under one of the following areas of innovation.
Improving patient care
Improving workflow and efficiency for optometry practices
Elevating the state of the optometric profession
Raising awareness among consumers
Enhancing educational accessibility within the eyecare community


Read up on the requirements
Before you jump in headfirst, make sure you fully understand what’s required for all innovators who enter to win. Big prize money comes with high expectations and in order to win, you’ll need to bring your A-game.
Create your pitch deck
Make sure your pitch deck includes the following sections:
Introduction
What problem are you solving?
Why are you solving this problem?
Market analysis
Management structure
In-depth product/service breakdown
Go-to-market strategy
Financial projections
What would you do with the prize money if you win?
SWOT analysis


Take center stage
The 2023 finalists will be announced Fall 2023 and will appear live on the virtual center stage at Eyes On 2024 in November. During this special ceremony session, the winners will be announced in real-time in front of 5,000+ optometrists, ophthalmologists, and industry professionals. Next year, this could be you!
Win Part of
$40,000 in prizes
What will you do with the money if you win? Now it’s time to start dreaming about how your idea can impact the future of optometry and enhance patient care.
